We argue that noise distracts people but that the degree of distraction induced by various noise levels will affect creativity differently. A high level of noise may cause a great deal of distraction, causing individuals to process information to a lesser extent and therefore to exhibit lower creativity. A moderate (vs. low) level of noise, however, is expected to distract people without significantly affecting the extent of processing. Further, we reason that such a moderate distraction, which induces processing difficulty, enhances creativity by prompting abstract thinking. We predict, in sum, that a moderate level of noise will enhance creativity relative to both high and low levels of noise.
For an excellent source on English composition, check out this classic book by William Strunk, Jr. on the Elements of Style. Contents include: Elementary Rules of Usage, Elementary Principles of Composition, Words & Expressions Commonly Misused, An Approach to Style with a List of Reminders: Place yourself in the background, Revise and rewrite, Avoid fancy words, Be clear, Do not inject opinion, Do not take shortcuts at the cost of clarity, … and much more. Details of The Elements of Style by William Strunk, Jr. partially available online at . Note: William Strunk, Jr. (1869–1946). The Elements of Style was first published in 1918.
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